You’ve heard of spokepeople and spokesmodels. Now meet the spokesdevil — the new “anti-spokesperson” in The Prayer Channel’s irreverent promos for its upcoming name change to NET (for New Evangelism Television):

The StopGoodTV.com website, complete with a Subservient Chicken-style guy in a devil suit responding to user questions (screenshot, right), will urge viewers to avoid the temptation to watch the rebranded channel. Television, radio and bus ads will also spread the tongue-in-cheek message, according to Broadcasting & Cable (via Wired.com, whose coverage includes the spokesdevil’s still-shot.)

“The Church has used the good-versus-evil conflict to promote religion for two centuries,” said Michael Migliozzi, a partner with Los Angeles-based agency Cesario Migliozzi, which cooked up the hellish ads. “In our campaign, the Devil urges viewers to avoid good TV and stick with ‘crappy, pointless, bad television.’”

NET is affiliated with the Catholic Archdiocese of Brooklyn. I like the archdiocese’s irreverent ad campaign; I wonder if the Pope thinks it’s funny.